Determinants of brands awareness towards laptop computer : a case study of the acer /

Determinants of brands awareness towards laptop computer : a case study of the acer /

Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2009

Bibliographic Details
Main Authors: 390963 Lim, Yin Hui, Hishamuddin Md. Som, supervisor, Fakulti Pengurusan dan Pembangunan Sumber Manusia
Format:
Language:eng
Published: 2009
Subjects:
Branding (Marketing)
Laptop computers
Description
Summary:Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2009

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