Habit : the 95% of behavior marketers ignore /

Habit : the 95% of behavior marketers ignore /

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Detalhes bibliográficos
Autor principal: Martin, Neale, 1957-
Formato:
Idioma:eng
Publicado em: Upper Saddle River, NJ : FT Press, 2008
Assuntos:
Consumer behavior
Habit
Change (Psychology)
Marketing

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