New consumer marketing : managing a living demand system /
36
| Main Authors: | , |
|---|---|
| Format: | |
| Language: | eng |
| Published: |
Chichester, West Sussex, England : John Wiley & Sons, Ltd.,
2003
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| Subjects: |
| _version_ | 1796702366233264128 |
|---|---|
| author | Baker, Susan, 1958- Bass, Margrit |
| author_facet | Baker, Susan, 1958- Bass, Margrit |
| author_sort | Baker, Susan, 1958- |
| collection | OCEAN |
| description | 36 |
| first_indexed | 2024-03-05T02:27:27Z |
| format | |
| id | KOHA-OAI-TEST:279368 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T02:27:27Z |
| publishDate | 2003 |
| publisher | Chichester, West Sussex, England : John Wiley & Sons, Ltd., |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:2793682020-12-19T17:09:02ZNew consumer marketing : managing a living demand system / Baker, Susan, 1958- Bass, Margrit Chichester, West Sussex, England : John Wiley & Sons, Ltd.,2003eng36PSZJBLMarketingURN:ISBN:0470844825 (hbk.) |
| spellingShingle | Marketing Baker, Susan, 1958- Bass, Margrit New consumer marketing : managing a living demand system / |
| title | New consumer marketing : managing a living demand system / |
| title_full | New consumer marketing : managing a living demand system / |
| title_fullStr | New consumer marketing : managing a living demand system / |
| title_full_unstemmed | New consumer marketing : managing a living demand system / |
| title_short | New consumer marketing : managing a living demand system / |
| title_sort | new consumer marketing managing a living demand system |
| topic | Marketing |
| work_keys_str_mv | AT bakersusan1958 newconsumermarketingmanagingalivingdemandsystem AT bassmargrit newconsumermarketingmanagingalivingdemandsystem |