Strategic marketing for nonprofit organizations /

36

Bibliographic Details
Main Authors: Andreasen, Alan R., 1934-, Kotler, Philip
Format:
Language:eng
Published: Upper Saddle River, NJ : Prentice Hall, 2003
Subjects:
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author Andreasen, Alan R., 1934-
Kotler, Philip
author_facet Andreasen, Alan R., 1934-
Kotler, Philip
author_sort Andreasen, Alan R., 1934-
collection OCEAN
description 36
first_indexed 2024-03-05T02:38:57Z
format
id KOHA-OAI-TEST:283196
institution Universiti Teknologi Malaysia - OCEAN
language eng
last_indexed 2024-03-05T02:38:57Z
publishDate 2003
publisher Upper Saddle River, NJ : Prentice Hall,
record_format dspace
spelling KOHA-OAI-TEST:2831962020-12-19T17:09:11ZStrategic marketing for nonprofit organizations / Andreasen, Alan R., 1934- Kotler, Philip Upper Saddle River, NJ : Prentice Hall,2003eng36PSZJBLNonprofit organizationsURN:ISBN:013041977X (hbk)URN:ISBN:0131227920 (pbk.)
spellingShingle Nonprofit organizations
Andreasen, Alan R., 1934-
Kotler, Philip
Strategic marketing for nonprofit organizations /
title Strategic marketing for nonprofit organizations /
title_full Strategic marketing for nonprofit organizations /
title_fullStr Strategic marketing for nonprofit organizations /
title_full_unstemmed Strategic marketing for nonprofit organizations /
title_short Strategic marketing for nonprofit organizations /
title_sort strategic marketing for nonprofit organizations
topic Nonprofit organizations
work_keys_str_mv AT andreasenalanr1934 strategicmarketingfornonprofitorganizations
AT kotlerphilip strategicmarketingfornonprofitorganizations