Consumer's perception of country of origin (COO) effect on buying intention /
Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2006
| Main Author: | |
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| Format: | |
| Language: | may |
| Published: |
Skudai : Universiti Teknologi Malaysia,
2006
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| Subjects: |
| _version_ | 1796650705498406912 |
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| author | 436949 Lim, Meng Yeong |
| author_facet | 436949 Lim, Meng Yeong |
| author_sort | 436949 Lim, Meng Yeong |
| collection | OCEAN |
| description | Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2006 |
| first_indexed | 2024-03-04T13:55:34Z |
| format | |
| id | KOHA-OAI-TEST:29061 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | may |
| last_indexed | 2024-03-04T13:55:34Z |
| publishDate | 2006 |
| publisher | Skudai : Universiti Teknologi Malaysia, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:290612020-12-19T16:56:33ZConsumer's perception of country of origin (COO) effect on buying intention / 436949 Lim, Meng Yeong Skudai : Universiti Teknologi Malaysia,2006mayProject Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2006Negative microfilm : 13275 ra2836PRZSLBrand name productsConsumers' preferencesBrand choice |
| spellingShingle | Brand name products Consumers' preferences Brand choice 436949 Lim, Meng Yeong Consumer's perception of country of origin (COO) effect on buying intention / |
| title | Consumer's perception of country of origin (COO) effect on buying intention / |
| title_full | Consumer's perception of country of origin (COO) effect on buying intention / |
| title_fullStr | Consumer's perception of country of origin (COO) effect on buying intention / |
| title_full_unstemmed | Consumer's perception of country of origin (COO) effect on buying intention / |
| title_short | Consumer's perception of country of origin (COO) effect on buying intention / |
| title_sort | consumer s perception of country of origin coo effect on buying intention |
| topic | Brand name products Consumers' preferences Brand choice |
| work_keys_str_mv | AT 436949limmengyeong consumersperceptionofcountryoforigincooeffectonbuyingintention |