Advertising 2.0 : social media marketing in a web 2.0 world /
36
| Main Author: | |
|---|---|
| Format: | |
| Language: | eng |
| Published: |
USA : Praeger,
2008
|
| Subjects: |
| _version_ | 1796706601926656000 |
|---|---|
| author | 352368 Tuten, Tracy L. |
| author_facet | 352368 Tuten, Tracy L. |
| author_sort | 352368 Tuten, Tracy L. |
| collection | OCEAN |
| description | 36 |
| first_indexed | 2024-03-05T03:25:57Z |
| format | |
| id | KOHA-OAI-TEST:298831 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T03:25:57Z |
| publishDate | 2008 |
| publisher | USA : Praeger, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:2988312020-12-19T17:09:53ZAdvertising 2.0 : social media marketing in a web 2.0 world / 352368 Tuten, Tracy L. USA : Praeger,2008eng36PSZJBLInternet advertisingInternet marketingBranding (Marketing)URN:ISBN:9780313352966 (pbk.) |
| spellingShingle | Internet advertising Internet marketing Branding (Marketing) 352368 Tuten, Tracy L. Advertising 2.0 : social media marketing in a web 2.0 world / |
| title | Advertising 2.0 : social media marketing in a web 2.0 world / |
| title_full | Advertising 2.0 : social media marketing in a web 2.0 world / |
| title_fullStr | Advertising 2.0 : social media marketing in a web 2.0 world / |
| title_full_unstemmed | Advertising 2.0 : social media marketing in a web 2.0 world / |
| title_short | Advertising 2.0 : social media marketing in a web 2.0 world / |
| title_sort | advertising 2 0 social media marketing in a web 2 0 world |
| topic | Internet advertising Internet marketing Branding (Marketing) |
| work_keys_str_mv | AT 352368tutentracyl advertising20socialmediamarketinginaweb20world |