Marketing /
36
| Main Authors: | , , |
|---|---|
| Format: | |
| Language: | eng |
| Published: |
Boston, Mass. : McGraw-Hill,
2004
|
| Subjects: |
| _version_ | 1826416215848910848 |
|---|---|
| author | 197278 Etzel, Michael J. Walker, Bruce J. Stanton, William J. |
| author_facet | 197278 Etzel, Michael J. Walker, Bruce J. Stanton, William J. |
| author_sort | 197278 Etzel, Michael J. |
| collection | OCEAN |
| description | 36 |
| first_indexed | 2024-03-05T03:27:08Z |
| format | |
| id | KOHA-OAI-TEST:299228 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T03:27:08Z |
| publishDate | 2004 |
| publisher | Boston, Mass. : McGraw-Hill, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:2992282020-12-19T17:09:54ZMarketing / 197278 Etzel, Michael J. Walker, Bruce J. Stanton, William J. Boston, Mass. : McGraw-Hill,2004eng36PSZJBLMarketingURN:ISBN:0072526505 (hbk.) |
| spellingShingle | Marketing 197278 Etzel, Michael J. Walker, Bruce J. Stanton, William J. Marketing / |
| title | Marketing / |
| title_full | Marketing / |
| title_fullStr | Marketing / |
| title_full_unstemmed | Marketing / |
| title_short | Marketing / |
| title_sort | marketing |
| topic | Marketing |
| work_keys_str_mv | AT 197278etzelmichaelj marketing AT walkerbrucej marketing AT stantonwilliamj marketing |