Ten deadly marketing sins : signs and solutions /
36
| Main Author: | |
|---|---|
| Format: | |
| Language: | eng |
| Published: |
Hoboken, N.J. : John Wiley & Sons,
2004
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| Subjects: |
| _version_ | 1796708071942127616 |
|---|---|
| author | 301835 Kotler, Philip |
| author_facet | 301835 Kotler, Philip |
| author_sort | 301835 Kotler, Philip |
| collection | OCEAN |
| description | 36 |
| first_indexed | 2024-03-05T03:46:08Z |
| format | |
| id | KOHA-OAI-TEST:305564 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T03:46:08Z |
| publishDate | 2004 |
| publisher | Hoboken, N.J. : John Wiley & Sons, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:3055642020-12-19T17:10:11ZTen deadly marketing sins : signs and solutions / 301835 Kotler, Philip Hoboken, N.J. : John Wiley & Sons,2004eng36PSZJBLMarketingURN:ISBN:0471650226 (hbk.) |
| spellingShingle | Marketing 301835 Kotler, Philip Ten deadly marketing sins : signs and solutions / |
| title | Ten deadly marketing sins : signs and solutions / |
| title_full | Ten deadly marketing sins : signs and solutions / |
| title_fullStr | Ten deadly marketing sins : signs and solutions / |
| title_full_unstemmed | Ten deadly marketing sins : signs and solutions / |
| title_short | Ten deadly marketing sins : signs and solutions / |
| title_sort | ten deadly marketing sins signs and solutions |
| topic | Marketing |
| work_keys_str_mv | AT 301835kotlerphilip tendeadlymarketingsinssignsandsolutions |