Strategic market management /
36
| Main Author: | |
|---|---|
| Format: | |
| Language: | eng |
| Published: |
Hoboken, N.J. : John Wiley & Sons,
2005
|
| Subjects: |
| _version_ | 1796709246962761728 |
|---|---|
| author | 368389 Aaker, David A. |
| author_facet | 368389 Aaker, David A. |
| author_sort | 368389 Aaker, David A. |
| collection | OCEAN |
| description | 36 |
| first_indexed | 2024-03-05T04:03:48Z |
| format | |
| id | KOHA-OAI-TEST:311370 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T04:03:48Z |
| publishDate | 2005 |
| publisher | Hoboken, N.J. : John Wiley & Sons, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:3113702020-12-19T17:10:26ZStrategic market management / 368389 Aaker, David A. Hoboken, N.J. : John Wiley & Sons,2005eng36PSZJBLMarketingURN:ISBN:0471484261 (pbk.) |
| spellingShingle | Marketing 368389 Aaker, David A. Strategic market management / |
| title | Strategic market management / |
| title_full | Strategic market management / |
| title_fullStr | Strategic market management / |
| title_full_unstemmed | Strategic market management / |
| title_short | Strategic market management / |
| title_sort | strategic market management |
| topic | Marketing |
| work_keys_str_mv | AT 368389aakerdavida strategicmarketmanagement |