Marketing effectiveness of MNCs,SMEs, and large local companies in Singapore: an empirical study /
36
| Main Authors: | , |
|---|---|
| Format: | |
| Published: |
Singapore: Nanyang Technological University:
1996
|
| Subjects: |
| _version_ | 1826419456216137728 |
|---|---|
| author | 369708 Schoch, H. P. Ghosh, B. C. |
| author_facet | 369708 Schoch, H. P. Ghosh, B. C. |
| author_sort | 369708 Schoch, H. P. |
| collection | OCEAN |
| description | 36 |
| first_indexed | 2024-03-05T04:16:25Z |
| format | |
| id | KOHA-OAI-TEST:315556 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| last_indexed | 2024-03-05T04:16:25Z |
| publishDate | 1996 |
| publisher | Singapore: Nanyang Technological University: |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:3155562020-12-19T17:10:37ZMarketing effectiveness of MNCs,SMEs, and large local companies in Singapore: an empirical study / 369708 Schoch, H. P. Ghosh, B. C. Singapore: Nanyang Technological University:199636PSZJBLMarketing |
| spellingShingle | Marketing 369708 Schoch, H. P. Ghosh, B. C. Marketing effectiveness of MNCs,SMEs, and large local companies in Singapore: an empirical study / |
| title | Marketing effectiveness of MNCs,SMEs, and large local companies in Singapore: an empirical study / |
| title_full | Marketing effectiveness of MNCs,SMEs, and large local companies in Singapore: an empirical study / |
| title_fullStr | Marketing effectiveness of MNCs,SMEs, and large local companies in Singapore: an empirical study / |
| title_full_unstemmed | Marketing effectiveness of MNCs,SMEs, and large local companies in Singapore: an empirical study / |
| title_short | Marketing effectiveness of MNCs,SMEs, and large local companies in Singapore: an empirical study / |
| title_sort | marketing effectiveness of mncs smes and large local companies in singapore an empirical study |
| topic | Marketing |
| work_keys_str_mv | AT 369708schochhp marketingeffectivenessofmncssmesandlargelocalcompaniesinsingaporeanempiricalstudy AT ghoshbc marketingeffectivenessofmncssmesandlargelocalcompaniesinsingaporeanempiricalstudy |