Successful marketing research : the complete guide to getting and using essential information about your customers and competitors /
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New York : John Wiley & Sons,
1995
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_version_ | 1796710579030720512 |
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author | 388353 Hester, Edward L. |
author_facet | 388353 Hester, Edward L. |
author_sort | 388353 Hester, Edward L. |
collection | OCEAN |
description | 36 |
first_indexed | 2024-03-05T04:23:18Z |
format | |
id | KOHA-OAI-TEST:317859 |
institution | Universiti Teknologi Malaysia - OCEAN |
last_indexed | 2024-03-05T04:23:18Z |
publishDate | 1995 |
publisher | New York : John Wiley & Sons, |
record_format | dspace |
spelling | KOHA-OAI-TEST:3178592020-12-19T17:10:42ZSuccessful marketing research : the complete guide to getting and using essential information about your customers and competitors / 388353 Hester, Edward L. New York : John Wiley & Sons,199536PSZJBLMarketing researchURN:ISBN:0471123803URN:ISBN:0471123811 |
spellingShingle | Marketing research 388353 Hester, Edward L. Successful marketing research : the complete guide to getting and using essential information about your customers and competitors / |
title | Successful marketing research : the complete guide to getting and using essential information about your customers and competitors / |
title_full | Successful marketing research : the complete guide to getting and using essential information about your customers and competitors / |
title_fullStr | Successful marketing research : the complete guide to getting and using essential information about your customers and competitors / |
title_full_unstemmed | Successful marketing research : the complete guide to getting and using essential information about your customers and competitors / |
title_short | Successful marketing research : the complete guide to getting and using essential information about your customers and competitors / |
title_sort | successful marketing research the complete guide to getting and using essential information about your customers and competitors |
topic | Marketing research |
work_keys_str_mv | AT 388353hesteredwardl successfulmarketingresearchthecompleteguidetogettingandusingessentialinformationaboutyourcustomersandcompetitors |