The PDMA handbook of new product development /
36
| Main Author: | |
|---|---|
| Format: | |
| Language: | eng |
| Published: |
Hoboken, N.J. : Wiley,
2005
|
| Subjects: |
| _version_ | 1796710944342016000 |
|---|---|
| author | 192888 Kahn, Kenneth B. |
| author_facet | 192888 Kahn, Kenneth B. |
| author_sort | 192888 Kahn, Kenneth B. |
| collection | OCEAN |
| description | 36 |
| first_indexed | 2024-03-05T04:28:49Z |
| format | |
| id | KOHA-OAI-TEST:319732 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T04:28:49Z |
| publishDate | 2005 |
| publisher | Hoboken, N.J. : Wiley, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:3197322020-12-19T17:10:46ZThe PDMA handbook of new product development / 192888 Kahn, Kenneth B. Hoboken, N.J. : Wiley, 2005eng36PSZKLLNew productsProduct managementMarketingDesign, IndustrialURN:ISBN:0471485241 (hbk.) |
| spellingShingle | New products Product management Marketing Design, Industrial 192888 Kahn, Kenneth B. The PDMA handbook of new product development / |
| title | The PDMA handbook of new product development / |
| title_full | The PDMA handbook of new product development / |
| title_fullStr | The PDMA handbook of new product development / |
| title_full_unstemmed | The PDMA handbook of new product development / |
| title_short | The PDMA handbook of new product development / |
| title_sort | pdma handbook of new product development |
| topic | New products Product management Marketing Design, Industrial |
| work_keys_str_mv | AT 192888kahnkennethb thepdmahandbookofnewproductdevelopment AT 192888kahnkennethb pdmahandbookofnewproductdevelopment |