Marketing management : a relationship approach /

36

Bibliographic Details
Main Author: 417283 Hollensen, Svend
Format:
Language:eng
Published: Harlow, UK : Financial Times/Prentice Hall, 2003
Subjects:
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author 417283 Hollensen, Svend
author_facet 417283 Hollensen, Svend
author_sort 417283 Hollensen, Svend
collection OCEAN
description 36
first_indexed 2024-03-05T04:29:38Z
format
id KOHA-OAI-TEST:320007
institution Universiti Teknologi Malaysia - OCEAN
language eng
last_indexed 2024-03-05T04:29:38Z
publishDate 2003
publisher Harlow, UK : Financial Times/Prentice Hall,
record_format dspace
spelling KOHA-OAI-TEST:3200072020-12-19T17:10:46ZMarketing management : a relationship approach / 417283 Hollensen, Svend Harlow, UK : Financial Times/Prentice Hall,2003eng36PSZKLLRelationship marketingMarketingRelationship marketingURN:ISBN:0273643789 (pbk.)
spellingShingle Relationship marketing
Marketing
Relationship marketing
417283 Hollensen, Svend
Marketing management : a relationship approach /
title Marketing management : a relationship approach /
title_full Marketing management : a relationship approach /
title_fullStr Marketing management : a relationship approach /
title_full_unstemmed Marketing management : a relationship approach /
title_short Marketing management : a relationship approach /
title_sort marketing management a relationship approach
topic Relationship marketing
Marketing
Relationship marketing
work_keys_str_mv AT 417283hollensensvend marketingmanagementarelationshipapproach