The global marketing imperative : positioning your company for the world of business /
PSZJBL
| Main Authors: | , , |
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| Format: | |
| Published: |
Lincolnwood, IL : NTC Business Books,
1995
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| Subjects: |
| _version_ | 1826422053921619968 |
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| author | Czinkota, Michael R., author Ronkainen, llkka A., author Tarrant, John J., author |
| author_facet | Czinkota, Michael R., author Ronkainen, llkka A., author Tarrant, John J., author |
| author_sort | Czinkota, Michael R., author |
| collection | OCEAN |
| description | PSZJBL |
| first_indexed | 2024-03-05T04:55:25Z |
| format | |
| id | KOHA-OAI-TEST:328563 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| last_indexed | 2024-03-05T04:55:25Z |
| publishDate | 1995 |
| publisher | Lincolnwood, IL : NTC Business Books, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:3285632020-12-19T17:11:07ZThe global marketing imperative : positioning your company for the world of business / Czinkota, Michael R., author Ronkainen, llkka A., author Tarrant, John J., author Lincolnwood, IL : NTC Business Books,1995PSZJBLExport marketingInternational business enterprisesURN:ISBN:0844235504 |
| spellingShingle | Export marketing International business enterprises Czinkota, Michael R., author Ronkainen, llkka A., author Tarrant, John J., author The global marketing imperative : positioning your company for the world of business / |
| title | The global marketing imperative : positioning your company for the world of business / |
| title_full | The global marketing imperative : positioning your company for the world of business / |
| title_fullStr | The global marketing imperative : positioning your company for the world of business / |
| title_full_unstemmed | The global marketing imperative : positioning your company for the world of business / |
| title_short | The global marketing imperative : positioning your company for the world of business / |
| title_sort | global marketing imperative positioning your company for the world of business |
| topic | Export marketing International business enterprises |
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