A practical guide to integrated marketing communications /
36
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London : Kogan Page,
1995
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_version_ | 1826422148387831808 |
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author | 173788 Brannan, Tom |
author_facet | 173788 Brannan, Tom |
author_sort | 173788 Brannan, Tom |
collection | OCEAN |
description | 36 |
first_indexed | 2024-03-05T04:56:51Z |
format | |
id | KOHA-OAI-TEST:329032 |
institution | Universiti Teknologi Malaysia - OCEAN |
last_indexed | 2024-03-05T04:56:51Z |
publishDate | 1995 |
publisher | London : Kogan Page, |
record_format | dspace |
spelling | KOHA-OAI-TEST:3290322020-12-19T17:11:08ZA practical guide to integrated marketing communications / 173788 Brannan, Tom London : Kogan Page,199536PSZJBLCommunication in marketingURN:ISBN:0749415207 |
spellingShingle | Communication in marketing 173788 Brannan, Tom A practical guide to integrated marketing communications / |
title | A practical guide to integrated marketing communications / |
title_full | A practical guide to integrated marketing communications / |
title_fullStr | A practical guide to integrated marketing communications / |
title_full_unstemmed | A practical guide to integrated marketing communications / |
title_short | A practical guide to integrated marketing communications / |
title_sort | practical guide to integrated marketing communications |
topic | Communication in marketing |
work_keys_str_mv | AT 173788brannantom apracticalguidetointegratedmarketingcommunications AT 173788brannantom practicalguidetointegratedmarketingcommunications |