Marketing social change : changing behavior to promote health, social development, and the environment /
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San Francisco : Jossey-Bass,
1995
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_version_ | 1796712860347269120 |
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author | 175348 Andreasen, Alan R. |
author_facet | 175348 Andreasen, Alan R. |
author_sort | 175348 Andreasen, Alan R. |
collection | OCEAN |
description | 32 |
first_indexed | 2024-03-05T04:57:22Z |
format | |
id | KOHA-OAI-TEST:329200 |
institution | Universiti Teknologi Malaysia - OCEAN |
last_indexed | 2024-03-05T04:57:22Z |
publishDate | 1995 |
publisher | San Francisco : Jossey-Bass, |
record_format | dspace |
spelling | KOHA-OAI-TEST:3292002020-12-19T17:11:09ZMarketing social change : changing behavior to promote health, social development, and the environment / 175348 Andreasen, Alan R. San Francisco : Jossey-Bass,199532PSZKLLSocial marketingSocial changeSocial problemsBehavior modificationURN:ISBN:0787901377 |
spellingShingle | Social marketing Social change Social problems Behavior modification 175348 Andreasen, Alan R. Marketing social change : changing behavior to promote health, social development, and the environment / |
title | Marketing social change : changing behavior to promote health, social development, and the environment / |
title_full | Marketing social change : changing behavior to promote health, social development, and the environment / |
title_fullStr | Marketing social change : changing behavior to promote health, social development, and the environment / |
title_full_unstemmed | Marketing social change : changing behavior to promote health, social development, and the environment / |
title_short | Marketing social change : changing behavior to promote health, social development, and the environment / |
title_sort | marketing social change changing behavior to promote health social development and the environment |
topic | Social marketing Social change Social problems Behavior modification |
work_keys_str_mv | AT 175348andreasenalanr marketingsocialchangechangingbehaviortopromotehealthsocialdevelopmentandtheenvironment |