172947 Roe, M. (2004). Market research in action. London : Thomson.
Cita Chicago (17th ed.)172947 Roe, Michael. Market Research in Action. London : Thomson, 2004.
Cita MLA (9th ed.)172947 Roe, Michael. Market Research in Action. London : Thomson, 2004.
Atenció: Aquestes cites poden no estar 100% correctes.