Marketing as strategy : understanding the CEOs agenda for driving growth and innovation /
36
主要作者: | |
---|---|
格式: | |
语言: | eng |
出版: |
Boston, MA : Harvard Business School Press,
2004
|
主题: |
36
主要作者: | |
---|---|
格式: | |
语言: | eng |
出版: |
Boston, MA : Harvard Business School Press,
2004
|
主题: |