Marketing communications : engagements, strategies and practice /
36
| Үндсэн зохиолч: | |
|---|---|
| Формат: | |
| Хэл сонгох: | eng |
| Хэвлэсэн: |
New York : Pearson Education,
2005
|
| Нөхцлүүд: |
| _version_ | 1826425602536636416 |
|---|---|
| author | 427816 Fill, Chris |
| author_facet | 427816 Fill, Chris |
| author_sort | 427816 Fill, Chris |
| collection | OCEAN |
| description | 36 |
| first_indexed | 2024-03-05T05:48:25Z |
| format | |
| id | KOHA-OAI-TEST:346298 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T05:48:25Z |
| publishDate | 2005 |
| publisher | New York : Pearson Education, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:3462982020-12-19T17:11:47ZMarketing communications : engagements, strategies and practice / 427816 Fill, Chris New York : Pearson Education,2005eng36PSZJBLMarketing channelsSales promotionCommunication in marketingURN:ISBN:0273687727 (pbk.) |
| spellingShingle | Marketing channels Sales promotion Communication in marketing 427816 Fill, Chris Marketing communications : engagements, strategies and practice / |
| title | Marketing communications : engagements, strategies and practice / |
| title_full | Marketing communications : engagements, strategies and practice / |
| title_fullStr | Marketing communications : engagements, strategies and practice / |
| title_full_unstemmed | Marketing communications : engagements, strategies and practice / |
| title_short | Marketing communications : engagements, strategies and practice / |
| title_sort | marketing communications engagements strategies and practice |
| topic | Marketing channels Sales promotion Communication in marketing |
| work_keys_str_mv | AT 427816fillchris marketingcommunicationsengagementsstrategiesandpractice |