Marketing management : an asian perspective /
36
| Main Author: | |
|---|---|
| Format: | |
| Language: | eng |
| Published: |
Singapore : Prentice-Hall,
1996
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| Subjects: |
| _version_ | 1826425829124472832 |
|---|---|
| author | Kotler, Philip |
| author_facet | Kotler, Philip |
| author_sort | Kotler, Philip |
| collection | OCEAN |
| description | 36 |
| first_indexed | 2024-03-05T05:51:49Z |
| format | |
| id | KOHA-OAI-TEST:347436 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T05:51:49Z |
| publishDate | 1996 |
| publisher | Singapore : Prentice-Hall, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:3474362020-12-19T17:12:00ZMarketing management : an asian perspective / Kotler, Philip Singapore : Prentice-Hall,1996eng36PSZJBLMarketingURN:ISBN:0132548976 |
| spellingShingle | Marketing Kotler, Philip Marketing management : an asian perspective / |
| title | Marketing management : an asian perspective / |
| title_full | Marketing management : an asian perspective / |
| title_fullStr | Marketing management : an asian perspective / |
| title_full_unstemmed | Marketing management : an asian perspective / |
| title_short | Marketing management : an asian perspective / |
| title_sort | marketing management an asian perspective |
| topic | Marketing |
| work_keys_str_mv | AT kotlerphilip marketingmanagementanasianperspective |