Marketing : an introduction /
36
Main Authors: | , |
---|---|
Format: | |
Published: |
Englewood Cliffs, NJ : Prentice-Hall,
1993
|
Subjects: |
_version_ | 1796716877112672256 |
---|---|
author | 301835 Kotler, Philip Armstrong, Gary |
author_facet | 301835 Kotler, Philip Armstrong, Gary |
author_sort | 301835 Kotler, Philip |
collection | OCEAN |
description | 36 |
first_indexed | 2024-03-05T05:56:11Z |
format | |
id | KOHA-OAI-TEST:348877 |
institution | Universiti Teknologi Malaysia - OCEAN |
last_indexed | 2024-03-05T05:56:11Z |
publishDate | 1993 |
publisher | Englewood Cliffs, NJ : Prentice-Hall, |
record_format | dspace |
spelling | KOHA-OAI-TEST:3488772020-12-19T17:12:04ZMarketing : an introduction / 301835 Kotler, Philip Armstrong, Gary Englewood Cliffs, NJ : Prentice-Hall,199336PSZJBLMarketingMarketingURN:ISBN:013562794XURN:ISBN:0135552443 [pbk.] |
spellingShingle | Marketing Marketing 301835 Kotler, Philip Armstrong, Gary Marketing : an introduction / |
title | Marketing : an introduction / |
title_full | Marketing : an introduction / |
title_fullStr | Marketing : an introduction / |
title_full_unstemmed | Marketing : an introduction / |
title_short | Marketing : an introduction / |
title_sort | marketing an introduction |
topic | Marketing Marketing |
work_keys_str_mv | AT 301835kotlerphilip marketinganintroduction AT armstronggary marketinganintroduction |