Advertising : principles & practice /
PSZJBL
| Main Authors: | , , |
|---|---|
| Format: | |
| Language: | eng |
| Published: |
Upper Saddle River, NJ : Pearson/Prentice Hall,
2006
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| Subjects: |
| _version_ | 1796716927805030400 |
|---|---|
| author | Wells, William, 1926- Burnett, John, 1944- Moriarty, S. E., (Sandra Ernst) |
| author_facet | Wells, William, 1926- Burnett, John, 1944- Moriarty, S. E., (Sandra Ernst) |
| author_sort | Wells, William, 1926- |
| collection | OCEAN |
| description | PSZJBL |
| first_indexed | 2024-03-05T05:56:56Z |
| format | |
| id | KOHA-OAI-TEST:349131 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T05:56:56Z |
| publishDate | 2006 |
| publisher | Upper Saddle River, NJ : Pearson/Prentice Hall, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:3491312020-12-19T17:12:04ZAdvertising : principles & practice / Wells, William, 1926- Burnett, John, 1944- Moriarty, S. E., (Sandra Ernst) Upper Saddle River, NJ : Pearson/Prentice Hall,2006engPSZJBLAdvertisingURN:ISBN:0131465600 (hbk.) |
| spellingShingle | Advertising Wells, William, 1926- Burnett, John, 1944- Moriarty, S. E., (Sandra Ernst) Advertising : principles & practice / |
| title | Advertising : principles & practice / |
| title_full | Advertising : principles & practice / |
| title_fullStr | Advertising : principles & practice / |
| title_full_unstemmed | Advertising : principles & practice / |
| title_short | Advertising : principles & practice / |
| title_sort | advertising principles practice |
| topic | Advertising |
| work_keys_str_mv | AT wellswilliam1926 advertisingprinciplespractice AT burnettjohn1944 advertisingprinciplespractice AT moriartysesandraernst advertisingprinciplespractice |