Advertising : principles & practice /

Advertising : principles & practice /

Show other versions (1)

PSZJBL

Bibliographic Details
Main Authors:	Wells, William, 1926-, Burnett, John, 1944-, Moriarty, S. E., (Sandra Ernst)
Format:
Language:	eng
Published:	Upper Saddle River, NJ : Pearson/Prentice Hall, 2006
Subjects:	Advertising

Similar Items

Advertising : principles & practice /
by: Wells, William, 1926- author, et al.
Published: (2006)

ADVERTISING : PRINCIPLES & PRACTICE /
by: Wells, William, 1926-, author, et al.
Published: (2000)

ADVERTISING : PRINCIPLES & PRACTICE /
by: Wells, William, 1926-, author 240788, et al.
Published: (2003)

Advertising : principles and practice/
by: 289776 Wells, William, et al.
Published: (1989)

Advertising : principles & practice /
by: Moriarty, S. E., (Sandra Ernst), et al.
Published: (2009)

Instructor's Resource Manual : ADVERSTISING : PRINCIPLES & PRACTICE /
by: Wells, William, author 289776, et al.
Published: (2003)

The making of effective advertising /
by: 237978 Patti, Charles H., et al.
Published: (1990)

Advertising terms /
by: Barnard, Michael, 1944-
Published: (1988)

Introduction to marketing communication : an integrated approach /
by: 289784 Burnett, John, et al.
Published: (1998)

Advertising research : theory and practice /
by: 346565 Davis, Joel J.
Published: (1997)

Advertising practice : analytic and creative exercises/
by: 178855 Coe, Barbara Davis
Published: (1972)

Advertising worldwide : concepts, theories, and practice of international, multinational, and global advertising /
by: 420931 Mooij, Marieke K. De, et al.
Published: (1991)

The Practice of advertising /
by: 4132 Chartered Institute of Marketing, et al.
Published: (1995)

Principles of Classification of Book Advertising Genres
by: Tatyana V. Anisimova
Published: (2016-12-01)

The art of writing advertising /
by: 255830 Higgins, Denis, et al.
Published: (2003)

Advertising /
by: 339525 Norris, James S.
Published: (1990)

Advertising & IMC : Principles & Practice /
by: Moriarty, Sandra, author 359649, et al.
Published: (2012)

Advertising /
by: Arens, William F, et al.
Published: (c201)

Advertising management /
by: 254820 Krishnamurthi, Kavita
Published: (2007)

Contemporary advertising /
by: 207655 Arens, William F.
Published: (2006)

Contemporary advertising /
by: 207655 Arens, William F.
Published: (2004)

Advertising management /
by: 185526 Diwan, Parag
Published: (1999)

Contemporary advertising /
by: Bovee, Courtland L. 229299, et al.
Published: (1986)

Advertising and promotion : communicating brands /
by: 320116 Hackley, Christopher E.
Published: (2005)

The SAGE handbook of advertising /
by: Tellis, Gerard J., et al.
Published: (2007)

How to plan advertising /
by: Cooper, Alan, 1955-, et al.
Published: (1997)

Contemporary advertising /
by: 207655 Arens, William F., et al.
Published: (2009)

Advertising /
by: Hackley, Christopher E.
Published: (2010)

Excellence in advertising: the IPA guide to best practice /
by: Butterfield, Leslic
Published: (1997)

Advertising now. online /
by: Wiedermann, Julius
Published: (2006)

The fundamentals of advertising/
by: 219204 Wilmshurst, John
Published: (1985)

DEGREE OF SUSCEPTIBILITY TO PERSUASION PRINCIPLES IN ADVERTISING: MEASURING THE PERSUASION PRINCIPLES AS PART OF ADVERTISING INFLUENCE
by: L. Spasova
Published: (2022-09-01)

Tested advertising methods /
by: 390103 Caples, John, et al.
Published: (1997)

Analysis of the Effectiveness of Advertising Messages. Comparison by Media, Typology, and Schedule of Advertisements
by: Margarita De-Miguel-Guzmán, et al.
Published: (2020-01-01)

Advertising made simple /
by: 207048 Jefkins, Frank William
Published: (1977)

Advertising and promotion : in integrated marketing communications /
by: 320116 Hackley, Christopher E.
Published: (c201)

151 quick ideas for advertising on a shoestring /
by: 501494 Joachim, Jean C.
Published: (c200)

Contemporary advertising [compact disc] /
by: 207655 Arens, William F.
Published: (2004)

Essentials of contemporary advertising /
by: 207655 Arens, William F., et al.
Published: (2009)

Advertising now. online [videorecording] /
by: Wiedermann, Julius
Published: (2006)