A duopolistic model of dynamic competitive advertising and empirical validation /
36
| Main Author: | |
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| Format: | |
| Published: |
Singapore : Nanyang Technological University,
1996
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| Subjects: |
| _version_ | 1826428079104327680 |
|---|---|
| author | 308973 Qinan, Wang |
| author_facet | 308973 Qinan, Wang |
| author_sort | 308973 Qinan, Wang |
| collection | OCEAN |
| description | 36 |
| first_indexed | 2024-03-05T06:25:29Z |
| format | |
| id | KOHA-OAI-TEST:358661 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| last_indexed | 2024-03-05T06:25:29Z |
| publishDate | 1996 |
| publisher | Singapore : Nanyang Technological University, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:3586612020-12-19T17:12:27ZA duopolistic model of dynamic competitive advertising and empirical validation / 308973 Qinan, Wang Singapore : Nanyang Technological University,199636PSZJBLAdvertisingCompetition |
| spellingShingle | Advertising Competition 308973 Qinan, Wang A duopolistic model of dynamic competitive advertising and empirical validation / |
| title | A duopolistic model of dynamic competitive advertising and empirical validation / |
| title_full | A duopolistic model of dynamic competitive advertising and empirical validation / |
| title_fullStr | A duopolistic model of dynamic competitive advertising and empirical validation / |
| title_full_unstemmed | A duopolistic model of dynamic competitive advertising and empirical validation / |
| title_short | A duopolistic model of dynamic competitive advertising and empirical validation / |
| title_sort | duopolistic model of dynamic competitive advertising and empirical validation |
| topic | Advertising Competition |
| work_keys_str_mv | AT 308973qinanwang aduopolisticmodelofdynamiccompetitiveadvertisingandempiricalvalidation AT 308973qinanwang duopolisticmodelofdynamiccompetitiveadvertisingandempiricalvalidation |