Essentials of marketing research /
36
| Main Authors: | , , |
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| Format: | |
| Language: | eng |
| Published: |
Boston, Mass. : Irwin/McGraw-Hill,
1993
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| Subjects: |
| _version_ | 1796652129304182784 |
|---|---|
| author | 447652 Dillon, William R. Madden, Thomas J. Firtle, Neil H. |
| author_facet | 447652 Dillon, William R. Madden, Thomas J. Firtle, Neil H. |
| author_sort | 447652 Dillon, William R. |
| collection | OCEAN |
| description | 36 |
| first_indexed | 2024-03-04T14:16:08Z |
| format | |
| id | KOHA-OAI-TEST:35919 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-04T14:16:08Z |
| publishDate | 1993 |
| publisher | Boston, Mass. : Irwin/McGraw-Hill, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:359192020-12-19T16:57:17ZEssentials of marketing research / 447652 Dillon, William R. Madden, Thomas J. Firtle, Neil H. Boston, Mass. : Irwin/McGraw-Hill,1993eng3636PSZKLLMarketing researchURN:ISBN:0256081123 |
| spellingShingle | Marketing research 447652 Dillon, William R. Madden, Thomas J. Firtle, Neil H. Essentials of marketing research / |
| title | Essentials of marketing research / |
| title_full | Essentials of marketing research / |
| title_fullStr | Essentials of marketing research / |
| title_full_unstemmed | Essentials of marketing research / |
| title_short | Essentials of marketing research / |
| title_sort | essentials of marketing research |
| topic | Marketing research |
| work_keys_str_mv | AT 447652dillonwilliamr essentialsofmarketingresearch AT maddenthomasj essentialsofmarketingresearch AT firtleneilh essentialsofmarketingresearch |