Relationship marketing : in a globalised world : are you ready? /

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Bibliographic Details
Main Author: 438978 Choo, Meng Kong
Format:
Language:eng
Published: Kuala Lumpur : Utusan Publications & Distributors, 2006
Subjects:
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author 438978 Choo, Meng Kong
author_facet 438978 Choo, Meng Kong
author_sort 438978 Choo, Meng Kong
collection OCEAN
description 36
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institution Universiti Teknologi Malaysia - OCEAN
language eng
last_indexed 2024-03-04T14:17:01Z
publishDate 2006
publisher Kuala Lumpur : Utusan Publications & Distributors,
record_format dspace
spelling KOHA-OAI-TEST:362142020-12-19T16:57:18ZRelationship marketing : in a globalised world : are you ready? / 438978 Choo, Meng Kong Kuala Lumpur : Utusan Publications & Distributors,2006eng36PSZJBLCustomer relationsMarketingURN:ISBN:967611622X (pbk.)
spellingShingle Customer relations
Marketing
438978 Choo, Meng Kong
Relationship marketing : in a globalised world : are you ready? /
title Relationship marketing : in a globalised world : are you ready? /
title_full Relationship marketing : in a globalised world : are you ready? /
title_fullStr Relationship marketing : in a globalised world : are you ready? /
title_full_unstemmed Relationship marketing : in a globalised world : are you ready? /
title_short Relationship marketing : in a globalised world : are you ready? /
title_sort relationship marketing in a globalised world are you ready
topic Customer relations
Marketing
work_keys_str_mv AT 438978choomengkong relationshipmarketinginaglobalisedworldareyouready