Consumer behavior and marketing action /
Includes bibliographies and indexes.
| Main Author: | |
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| Format: | |
| Published: |
Boston, Mass. : Kent Pub. Co.,
1987
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| Subjects: |
| _version_ | 1826431047161610240 |
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| author | 370447 Assael, Henry |
| author_facet | 370447 Assael, Henry |
| author_sort | 370447 Assael, Henry |
| collection | OCEAN |
| description | Includes bibliographies and indexes. |
| first_indexed | 2024-03-05T07:09:48Z |
| format | |
| id | KOHA-OAI-TEST:373335 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| last_indexed | 2024-03-05T07:09:48Z |
| publishDate | 1987 |
| publisher | Boston, Mass. : Kent Pub. Co., |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:3733352020-12-19T17:12:59ZConsumer behavior and marketing action / 370447 Assael, Henry Boston, Mass. : Kent Pub. Co.,1987Includes bibliographies and indexes.36PSZJBLConsumersMotivation research (Marketing)URN:ISBN:0534075304 |
| spellingShingle | Consumers Motivation research (Marketing) 370447 Assael, Henry Consumer behavior and marketing action / |
| title | Consumer behavior and marketing action / |
| title_full | Consumer behavior and marketing action / |
| title_fullStr | Consumer behavior and marketing action / |
| title_full_unstemmed | Consumer behavior and marketing action / |
| title_short | Consumer behavior and marketing action / |
| title_sort | consumer behavior and marketing action |
| topic | Consumers Motivation research (Marketing) |
| work_keys_str_mv | AT 370447assaelhenry consumerbehaviorandmarketingaction |