Why Johnny cant brand : rediscovering the lost art of the big idea /

مواد مشابهة

• The best of branding : best practices in corporate branding /
  حسب: 390289 Gregory, James R.
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• Passion branding : harnessing the power of emotion to build strong brands /
  حسب: 262582 Duffy, Neill, وآخرون
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• Asian brand strategy : how Asia builds strong brands /
  حسب: Roll, Martin, 1967-
  منشور في: (2006)
• Primal branding : create zealots for your brand, your company, and your future /
  حسب: 268683 Hanlon, Patrick
  منشور في: (2006)
• Brand stretch : why 1 in 2 extensions fail and how to beat the odds : a brandgym workout /
  حسب: Taylor, David, 1964-
  منشور في: (2004)