464102 Loudon, D. L., & Bitta, A. J. D. (1984). Consumer behavior: Concepts and applications. New York : McGraw-Hill.
Chicagoスタイル(17版)引用形式464102 Loudon, David L., , Albert J. Della Bitta. Consumer Behavior: Concepts and Applications. New York : McGraw-Hill, 1984.
MLA(9版)引用形式464102 Loudon, David L., , Albert J. Della Bitta. Consumer Behavior: Concepts and Applications. New York : McGraw-Hill, 1984.
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