Social marketing : improving the quality of life /
PSZJBL
| Main Authors: | , , |
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| Format: | |
| Language: | eng |
| Published: |
Thousand Oaks, CA : Sage Publications,
2002
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| Subjects: |
| _version_ | 1826363034109476864 |
|---|---|
| author | 301835 Kotler, Philip Roberto, Ned Lee, Nancy, 1932- |
| author_facet | 301835 Kotler, Philip Roberto, Ned Lee, Nancy, 1932- |
| author_sort | 301835 Kotler, Philip |
| collection | OCEAN |
| description | PSZJBL |
| first_indexed | 2024-03-04T14:28:48Z |
| format | |
| id | KOHA-OAI-TEST:40148 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-04T14:28:48Z |
| publishDate | 2002 |
| publisher | Thousand Oaks, CA : Sage Publications, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:401482020-12-19T16:57:32ZSocial marketing : improving the quality of life / 301835 Kotler, Philip Roberto, Ned Lee, Nancy, 1932- Thousand Oaks, CA : Sage Publications,2002engPSZJBLSocial marketingBehavior modificationURN:ISBN:0761924345 (pbk.) |
| spellingShingle | Social marketing Behavior modification 301835 Kotler, Philip Roberto, Ned Lee, Nancy, 1932- Social marketing : improving the quality of life / |
| title | Social marketing : improving the quality of life / |
| title_full | Social marketing : improving the quality of life / |
| title_fullStr | Social marketing : improving the quality of life / |
| title_full_unstemmed | Social marketing : improving the quality of life / |
| title_short | Social marketing : improving the quality of life / |
| title_sort | social marketing improving the quality of life |
| topic | Social marketing Behavior modification |
| work_keys_str_mv | AT 301835kotlerphilip socialmarketingimprovingthequalityoflife AT robertoned socialmarketingimprovingthequalityoflife AT leenancy1932 socialmarketingimprovingthequalityoflife |