Marketing research : a problem-solving approach / [disket]

System requirements: PC or Macintosh with Excel 4 (or later) or SPSS, or any other program that can do statistical calculation from text data.

Bibliographic Details
Main Author: 278607 Sudman, Seymour
Format:
Published: Boston, Mass. : McGraw-Hill, 1998
Subjects:
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author 278607 Sudman, Seymour
author_facet 278607 Sudman, Seymour
author_sort 278607 Sudman, Seymour
collection OCEAN
description System requirements: PC or Macintosh with Excel 4 (or later) or SPSS, or any other program that can do statistical calculation from text data.
first_indexed 2024-03-05T08:37:32Z
format
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institution Universiti Teknologi Malaysia - OCEAN
last_indexed 2024-03-05T08:37:32Z
publishDate 1998
publisher Boston, Mass. : McGraw-Hill,
record_format dspace
spelling KOHA-OAI-TEST:4027102020-12-19T17:14:03ZMarketing research : a problem-solving approach / [disket] 278607 Sudman, Seymour Boston, Mass. : McGraw-Hill,1998System requirements: PC or Macintosh with Excel 4 (or later) or SPSS, or any other program that can do statistical calculation from text data.36PSZJBLMarketing researchURN:ISBN:0079136702
spellingShingle Marketing research
278607 Sudman, Seymour
Marketing research : a problem-solving approach / [disket]
title Marketing research : a problem-solving approach / [disket]
title_full Marketing research : a problem-solving approach / [disket]
title_fullStr Marketing research : a problem-solving approach / [disket]
title_full_unstemmed Marketing research : a problem-solving approach / [disket]
title_short Marketing research : a problem-solving approach / [disket]
title_sort marketing research a problem solving approach disket
topic Marketing research
work_keys_str_mv AT 278607sudmanseymour marketingresearchaproblemsolvingapproachdisket