Accountable marketing [compact disc] : the economics of data-driven marketing /
PSZJBL
| Príomhchruthaitheoirí: | , |
|---|---|
| Formáid: | |
| Teanga: | eng |
| Foilsithe / Cruthaithe: |
New York, NY : Thomson,
2004
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| Ábhair: |
| _version_ | 1826437644900368384 |
|---|---|
| author | 371118 Rosenwald, Peter J. Racom Communications |
| author_facet | 371118 Rosenwald, Peter J. Racom Communications |
| author_sort | 371118 Rosenwald, Peter J. |
| collection | OCEAN |
| description | PSZJBL |
| first_indexed | 2024-03-05T08:48:29Z |
| format | |
| id | KOHA-OAI-TEST:406330 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T08:48:29Z |
| publishDate | 2004 |
| publisher | New York, NY : Thomson, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:4063302020-12-19T17:14:11ZAccountable marketing [compact disc] : the economics of data-driven marketing / 371118 Rosenwald, Peter J. Racom Communications New York, NY : Thomson,2004engPSZJBLMarketingMarketingMarketingURN:ISBN:0324203594 (hbk.) |
| spellingShingle | Marketing Marketing Marketing 371118 Rosenwald, Peter J. Racom Communications Accountable marketing [compact disc] : the economics of data-driven marketing / |
| title | Accountable marketing [compact disc] : the economics of data-driven marketing / |
| title_full | Accountable marketing [compact disc] : the economics of data-driven marketing / |
| title_fullStr | Accountable marketing [compact disc] : the economics of data-driven marketing / |
| title_full_unstemmed | Accountable marketing [compact disc] : the economics of data-driven marketing / |
| title_short | Accountable marketing [compact disc] : the economics of data-driven marketing / |
| title_sort | accountable marketing compact disc the economics of data driven marketing |
| topic | Marketing Marketing Marketing |
| work_keys_str_mv | AT 371118rosenwaldpeterj accountablemarketingcompactdisctheeconomicsofdatadrivenmarketing AT racomcommunications accountablemarketingcompactdisctheeconomicsofdatadrivenmarketing |