Branding a store : how to build successful retail brands in a changing marketplace /
PSZJBL
| Main Author: | |
|---|---|
| Format: | |
| Language: | eng |
| Published: |
Amsterdam, The Netherlands : BIS Publishers,
2009
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| Subjects: |
| _version_ | 1796734728217296896 |
|---|---|
| author | 487284 Floor, Ko |
| author_facet | 487284 Floor, Ko |
| author_sort | 487284 Floor, Ko |
| collection | OCEAN |
| description | PSZJBL |
| first_indexed | 2024-03-05T10:10:24Z |
| format | |
| id | KOHA-OAI-TEST:433559 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T10:10:24Z |
| publishDate | 2009 |
| publisher | Amsterdam, The Netherlands : BIS Publishers, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:4335592020-12-19T17:15:33ZBranding a store : how to build successful retail brands in a changing marketplace / 487284 Floor, Ko Amsterdam, The Netherlands : BIS Publishers,2009engPSZJBLHouse brandsBranding (Marketing)Retail tradeURN:ISBN:9789063691226 (hbk.) |
| spellingShingle | House brands Branding (Marketing) Retail trade 487284 Floor, Ko Branding a store : how to build successful retail brands in a changing marketplace / |
| title | Branding a store : how to build successful retail brands in a changing marketplace / |
| title_full | Branding a store : how to build successful retail brands in a changing marketplace / |
| title_fullStr | Branding a store : how to build successful retail brands in a changing marketplace / |
| title_full_unstemmed | Branding a store : how to build successful retail brands in a changing marketplace / |
| title_short | Branding a store : how to build successful retail brands in a changing marketplace / |
| title_sort | branding a store how to build successful retail brands in a changing marketplace |
| topic | House brands Branding (Marketing) Retail trade |
| work_keys_str_mv | AT 487284floorko brandingastorehowtobuildsuccessfulretailbrandsinachangingmarketplace |