Services marketing : managing the service value chain /

Services marketing : managing the service value chain /

36

Détails bibliographiques
Auteurs principaux: 242907 Bruhn, Manfred, Georgi, Dominck
Format:
Langue:eng
Publié: Harlow, England : Financial Times/Prentice Hall, 2006
Sujets:
Service industries
Customer services
Business logistics

Documents similaires