Review of marketing research /
Includes bibliographical references and index
| Main Author: | |
|---|---|
| Format: | |
| Language: | eng |
| Published: |
Armonk, NY : M.E. Sharpe,
2009
|
| Subjects: |
| _version_ | 1796735133790765056 |
|---|---|
| author | Malhotra, Naresh K. |
| author_facet | Malhotra, Naresh K. |
| author_sort | Malhotra, Naresh K. |
| collection | OCEAN |
| description | Includes bibliographical references and index |
| first_indexed | 2024-03-05T10:15:25Z |
| format | |
| id | KOHA-OAI-TEST:435233 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T10:15:25Z |
| publishDate | 2009 |
| publisher | Armonk, NY : M.E. Sharpe, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:4352332020-12-19T17:15:38ZReview of marketing research / Malhotra, Naresh K. Armonk, NY : M.E. Sharpe,2009engIncludes bibliographical references and indexPSZJBLMarketing researchResearchURN:ISBN:9780765621276 (hbk.) |
| spellingShingle | Marketing research Research Malhotra, Naresh K. Review of marketing research / |
| title | Review of marketing research / |
| title_full | Review of marketing research / |
| title_fullStr | Review of marketing research / |
| title_full_unstemmed | Review of marketing research / |
| title_short | Review of marketing research / |
| title_sort | review of marketing research |
| topic | Marketing research Research |
| work_keys_str_mv | AT malhotranareshk reviewofmarketingresearch |