Kajian kesetiaan pelanggan terhadap jenama produk /

Kajian kesetiaan pelanggan terhadap jenama produk /

Project Paper (Sarjana Muda Pengurusan (Pemasaran)) - Universiti Teknologi Malaysia, 2011

Bibliographic Details
Main Authors: Siti Faradilla Sairan, author, Md. Mohar Mohamad, supervisor, Fakulti Pengurusan dan Pembangunan Sumber Manusia
Format:
Language:may
Published: Johor Bahru, Johor : Universiti Teknologi Malaysia , 2011
Subjects:
Customer loyalty
Consumer satisfaction
Brand loyalty

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