FT Guide to Strategy : How to Create, Pursue and Deliver a Winning Strategy /
Includes bibliographical references and index.
Main Author: | |
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Format: | text |
Language: | eng |
Published: |
Harlow, England ; New York : Financial Times Prentice Hall/Pearson,
2011
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Subjects: |
_version_ | 1826449689513295872 |
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author | Koch, Richard, author 172350 |
author_facet | Koch, Richard, author 172350 |
author_sort | Koch, Richard, author 172350 |
collection | OCEAN |
description | Includes bibliographical references and index. |
first_indexed | 2024-03-05T11:44:09Z |
format | text |
id | KOHA-OAI-TEST:464764 |
institution | Universiti Teknologi Malaysia - OCEAN |
language | eng |
last_indexed | 2024-03-05T11:44:09Z |
publishDate | 2011 |
publisher | Harlow, England ; New York : Financial Times Prentice Hall/Pearson, |
record_format | dspace |
spelling | KOHA-OAI-TEST:4647642021-08-16T04:13:35ZFT Guide to Strategy : How to Create, Pursue and Deliver a Winning Strategy / Koch, Richard, author 172350 textHarlow, England ; New York : Financial Times Prentice Hall/Pearson,2011©2011engIncludes bibliographical references and index.PART ONE: BUSINESS UNIT STRATEGY -- A do-it-yourself guide -- 1. Overview -- 2. What businesses are you in? -- 3. Where do you make the money? -- 4. How good are your competitive positions? -- 5. What skills and capabilities underpin your success? -- 6. Is this a good industry to be in? -- 7. What do the customers think? -- 8. What about the competitors? -- 9. How do you raise profits quickly? -- 10. How do you build long term value? -- 11. Conclusion -- 12. Addition note on the theory of Business Unit Strategy -- PART TWO: CORPORATE STRATEGY -- 1.The joy of Corporate Strategy -- 2. An ecological view of Corporate Strategy -- 3. Five dimensions of Corporate Strategy -- 4. The strange power of the 35 word strategy -- 4. Conclusion -- PART THREE: STRATEGIC THINKERS -- PART FOUR: STRATEGIC CONCEPTS, TOOLS AND TECHNIQUES.PSZ_JBStrategic planningURN:ISBN:9780273745471 |
spellingShingle | Strategic planning Koch, Richard, author 172350 FT Guide to Strategy : How to Create, Pursue and Deliver a Winning Strategy / |
title | FT Guide to Strategy : How to Create, Pursue and Deliver a Winning Strategy / |
title_full | FT Guide to Strategy : How to Create, Pursue and Deliver a Winning Strategy / |
title_fullStr | FT Guide to Strategy : How to Create, Pursue and Deliver a Winning Strategy / |
title_full_unstemmed | FT Guide to Strategy : How to Create, Pursue and Deliver a Winning Strategy / |
title_short | FT Guide to Strategy : How to Create, Pursue and Deliver a Winning Strategy / |
title_sort | ft guide to strategy how to create pursue and deliver a winning strategy |
topic | Strategic planning |
work_keys_str_mv | AT kochrichardauthor172350 ftguidetostrategyhowtocreatepursueanddeliverawinningstrategy |