Marketing strategy : the thinking involved /
Includes bibliographical references and index.
| Main Author: | |
|---|---|
| Format: | text |
| Language: | eng |
| Published: |
Thousand Oaks, Calif. : SAGE Publications,
2013
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| Subjects: |
| _version_ | 1796742274008219648 |
|---|---|
| author | Hill, Mark E., 1957- 531892 |
| author_facet | Hill, Mark E., 1957- 531892 |
| author_sort | Hill, Mark E., 1957- 531892 |
| collection | OCEAN |
| description | Includes bibliographical references and index. |
| first_indexed | 2024-03-05T11:56:05Z |
| format | text |
| id | KOHA-OAI-TEST:468739 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T11:56:05Z |
| publishDate | 2013 |
| publisher | Thousand Oaks, Calif. : SAGE Publications, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:4687392022-04-17T05:41:43ZMarketing strategy : the thinking involved / Hill, Mark E., 1957- 531892 textThousand Oaks, Calif. : SAGE Publications,2013engIncludes bibliographical references and index.PSZJBLMarketingStrategic planningURN:ISBN:9781412987301 (pbk.) |
| spellingShingle | Marketing Strategic planning Hill, Mark E., 1957- 531892 Marketing strategy : the thinking involved / |
| title | Marketing strategy : the thinking involved / |
| title_full | Marketing strategy : the thinking involved / |
| title_fullStr | Marketing strategy : the thinking involved / |
| title_full_unstemmed | Marketing strategy : the thinking involved / |
| title_short | Marketing strategy : the thinking involved / |
| title_sort | marketing strategy the thinking involved |
| topic | Marketing Strategic planning |
| work_keys_str_mv | AT hillmarke1957531892 marketingstrategythethinkinginvolved |