BRICS and beyond : executive lessons on emerging markets /
Includes bibliographical references and index
| Main Author: | |
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| Format: | |
| Language: | eng |
| Published: |
Hoboken, N.J. : Wiley,
2012
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| Subjects: |
| _version_ | 1796742572838748160 |
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| author | Jones, Stephanie, 1957- |
| author_facet | Jones, Stephanie, 1957- |
| author_sort | Jones, Stephanie, 1957- |
| collection | OCEAN |
| description | Includes bibliographical references and index |
| first_indexed | 2024-03-05T12:00:11Z |
| format | |
| id | KOHA-OAI-TEST:470105 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T12:00:11Z |
| publishDate | 2012 |
| publisher | Hoboken, N.J. : Wiley, |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:4701052020-12-19T17:17:17ZBRICS and beyond : executive lessons on emerging markets / Jones, Stephanie, 1957- Hoboken, N.J. : Wiley,2012engIncludes bibliographical references and indexPreface / by Prof Dr. Wim Naude -- About the author -- Introduction -- Doing business in emerging markets : risks, opportunities and practice -- First section: risks -- Country risk -- Politics and business in emerging markets -- Corporate social responsibility -- Ethics, transparency, and governance in emerging markets -- Business culture -- Cross-cultural management and people in emerging markets -- Second section: opportunities -- Marketing -- Implementing marketing ideas into and from emerging markets -- Entrepreneurship and innovation -- Technology, innovation, and new business ventures in emerging markets -- Third section: practice -- Strategy and operations -- Changing business strategies and operations in emerging markets -- Strategic alliances -- Western business and emerging market business : working together -- Lessons for global business -- What we can learn from the brics and beyond -- Reading list -- Glossary -- Index.PSZKLLInternational business enterprisesSocial responsibility of businessDiversity in the workplaceIndustrial managementURN:ISBN:9781119962694 (hbk.) |
| spellingShingle | International business enterprises Social responsibility of business Diversity in the workplace Industrial management Jones, Stephanie, 1957- BRICS and beyond : executive lessons on emerging markets / |
| title | BRICS and beyond : executive lessons on emerging markets / |
| title_full | BRICS and beyond : executive lessons on emerging markets / |
| title_fullStr | BRICS and beyond : executive lessons on emerging markets / |
| title_full_unstemmed | BRICS and beyond : executive lessons on emerging markets / |
| title_short | BRICS and beyond : executive lessons on emerging markets / |
| title_sort | brics and beyond executive lessons on emerging markets |
| topic | International business enterprises Social responsibility of business Diversity in the workplace Industrial management |
| work_keys_str_mv | AT jonesstephanie1957 bricsandbeyondexecutivelessonsonemergingmarkets |