Strategic management of technological innovation /

The importance of technological innovation -- Industry dynamics of technological innovation -- Sources of innovation -- Types and patterns of innovation -- Standards battles and design dominance -- Timing of entry -- Formulating technological innovation strategy -- Defining the organization's s...

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Main Author: 441267 Schilling, Melissa A.
Format:
Language:eng
Published: New York, NY : McGraw-Hill, 2013
Subjects:
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author 441267 Schilling, Melissa A.
author_facet 441267 Schilling, Melissa A.
author_sort 441267 Schilling, Melissa A.
collection OCEAN
description The importance of technological innovation -- Industry dynamics of technological innovation -- Sources of innovation -- Types and patterns of innovation -- Standards battles and design dominance -- Timing of entry -- Formulating technological innovation strategy -- Defining the organization's strategic direction 1 -- Choosing innovation projects -- Collaboration strategies -- Protecting innovation -- Implementing technological innovation strategy -- Organizing for innovation -- Managing the new product development process -- Managing new product development teams -- Crafting a deployment strategy -- Suggested further reading -- Endnotes -- Index.
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institution Universiti Teknologi Malaysia - OCEAN
language eng
last_indexed 2024-03-05T12:39:13Z
publishDate 2013
publisher New York, NY : McGraw-Hill,
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spelling KOHA-OAI-TEST:4830972020-12-19T17:17:49ZStrategic management of technological innovation / 441267 Schilling, Melissa A. New York, NY : McGraw-Hill,2013engThe importance of technological innovation -- Industry dynamics of technological innovation -- Sources of innovation -- Types and patterns of innovation -- Standards battles and design dominance -- Timing of entry -- Formulating technological innovation strategy -- Defining the organization's strategic direction 1 -- Choosing innovation projects -- Collaboration strategies -- Protecting innovation -- Implementing technological innovation strategy -- Organizing for innovation -- Managing the new product development process -- Managing new product development teams -- Crafting a deployment strategy -- Suggested further reading -- Endnotes -- Index.PSZJBLTechnological innovationsNew productsStrategic planningURN:ISBN:9780078029233 (pbk.)
spellingShingle Technological innovations
New products
Strategic planning
441267 Schilling, Melissa A.
Strategic management of technological innovation /
title Strategic management of technological innovation /
title_full Strategic management of technological innovation /
title_fullStr Strategic management of technological innovation /
title_full_unstemmed Strategic management of technological innovation /
title_short Strategic management of technological innovation /
title_sort strategic management of technological innovation
topic Technological innovations
New products
Strategic planning
work_keys_str_mv AT 441267schillingmelissaa strategicmanagementoftechnologicalinnovation