Managerial economics : foundations of business analysis and strategy /
Includes bibliographical references and index.
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Fformat: | text |
Iaith: | eng |
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New York : McGraw-Hill/Irwin,
2013
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author | 210942 Thomas, Christopher R. Maurice, S. Charles 428641 |
author_facet | 210942 Thomas, Christopher R. Maurice, S. Charles 428641 |
author_sort | 210942 Thomas, Christopher R. |
collection | OCEAN |
description | Includes bibliographical references and index. |
first_indexed | 2024-03-05T12:47:13Z |
format | text |
id | KOHA-OAI-TEST:485735 |
institution | Universiti Teknologi Malaysia - OCEAN |
language | eng |
last_indexed | 2024-03-05T12:47:13Z |
publishDate | 2013 |
publisher | New York : McGraw-Hill/Irwin, |
record_format | dspace |
spelling | KOHA-OAI-TEST:4857352022-05-08T08:06:02ZManagerial economics : foundations of business analysis and strategy / 210942 Thomas, Christopher R. Maurice, S. Charles 428641 textNew York : McGraw-Hill/Irwin,2013engIncludes bibliographical references and index.Some preliminaries -- Managers, profits, and markets -- Demand, supply, and market equilibrium -- Marginal analysis for optimal decisions -- Basic estimation techniques -- Demand analysis -- Theory of consumer behavior -- Elasticity and demand -- Demand estimation and forecasting -- Production and cost in the short run -- Production and cost in the long run -- Production and cost estimation -- Profit maximization in various market structures -- Managerial decisions in competitive markets -- Managerial decisions for firms with market power -- Strategic decision making in oligopoly markets -- Advanced topics in managerial economics -- Advanced pricing techniques -- Decisions under risk and uncertainty -- Chapter16: government regulation of businessPSZJBLManagerial economicsURN:ISBN:9780078021718 (hbk.)URN:ISBN:0078021715 (hbk.) |
spellingShingle | Managerial economics 210942 Thomas, Christopher R. Maurice, S. Charles 428641 Managerial economics : foundations of business analysis and strategy / |
title | Managerial economics : foundations of business analysis and strategy / |
title_full | Managerial economics : foundations of business analysis and strategy / |
title_fullStr | Managerial economics : foundations of business analysis and strategy / |
title_full_unstemmed | Managerial economics : foundations of business analysis and strategy / |
title_short | Managerial economics : foundations of business analysis and strategy / |
title_sort | managerial economics foundations of business analysis and strategy |
topic | Managerial economics |
work_keys_str_mv | AT 210942thomaschristopherr managerialeconomicsfoundationsofbusinessanalysisandstrategy AT mauricescharles428641 managerialeconomicsfoundationsofbusinessanalysisandstrategy |