Gen Y spending towards branded products /
Project Paper (Sarjana Muda Pengurusan (Teknologi)) - Universiti Teknologi Malaysia, 2012
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| Format: | |
| Language: | eng |
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2012
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| _version_ | 1796746043871723520 |
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| author | Koh, Shin Lin 639401 Kamaruzzaman Abd Rahim, supervisor 602069 Fakulti Pengurusan dan Pembangunan Sumber Manusia |
| author_facet | Koh, Shin Lin 639401 Kamaruzzaman Abd Rahim, supervisor 602069 Fakulti Pengurusan dan Pembangunan Sumber Manusia |
| author_sort | Koh, Shin Lin 639401 |
| collection | OCEAN |
| description | Project Paper (Sarjana Muda Pengurusan (Teknologi)) - Universiti Teknologi Malaysia, 2012 |
| first_indexed | 2024-03-05T12:48:33Z |
| format | |
| id | KOHA-OAI-TEST:486178 |
| institution | Universiti Teknologi Malaysia - OCEAN |
| language | eng |
| last_indexed | 2024-03-05T12:48:33Z |
| publishDate | 2012 |
| record_format | dspace |
| spelling | KOHA-OAI-TEST:4861782022-02-22T03:40:45ZGen Y spending towards branded products / Koh, Shin Lin 639401 Kamaruzzaman Abd Rahim, supervisor 602069 Fakulti Pengurusan dan Pembangunan Sumber Manusia 2012engProject Paper (Sarjana Muda Pengurusan (Teknologi)) - Universiti Teknologi Malaysia, 2012Includes bibliographical referencesPRZSLConsumer behaviorGeneration Y |
| spellingShingle | Consumer behavior Generation Y Koh, Shin Lin 639401 Kamaruzzaman Abd Rahim, supervisor 602069 Fakulti Pengurusan dan Pembangunan Sumber Manusia Gen Y spending towards branded products / |
| title | Gen Y spending towards branded products / |
| title_full | Gen Y spending towards branded products / |
| title_fullStr | Gen Y spending towards branded products / |
| title_full_unstemmed | Gen Y spending towards branded products / |
| title_short | Gen Y spending towards branded products / |
| title_sort | gen y spending towards branded products |
| topic | Consumer behavior Generation Y |
| work_keys_str_mv | AT kohshinlin639401 genyspendingtowardsbrandedproducts AT kamaruzzamanabdrahimsupervisor602069 genyspendingtowardsbrandedproducts AT fakultipengurusandanpembangunansumbermanusia genyspendingtowardsbrandedproducts |