The olympic games effect : how sports marketing builds strong brands /

The olympic games effect : how sports marketing builds strong brands /

Show other versions (1)

PSZKLL

Bibliographic Details
Main Author:	Davis, John, 1960 Feb. 17-
Format:
Language:	eng
Published:	Hoboken, N.J. : John Wiley and Sons, 2012
Subjects:	Olympics Sports Branding (Marketing)

Similar Items

The olympic games effect : how sports marketing builds strong brands /
by: Davis, John, 1960 Feb. 17-
Published: (2008)

OLYMPIC SPORTS IN SUMMER OLYMPIC GAMES
by: LEUCIUC Florin-Valentin
Published: (2018-11-01)

Marketing of Olympic sport organisations /
by: 303899 Ferrand, Alain, et al.
Published: (2005)

Olympic turnaround : how the Olympic Games stepped back from the brink of extinction to become the worlds best known brand /
by: Payne, Michael, 1958-
Published: (2006)

Analysis of the influence of marketing environment factors on the development of non-Olympic sports in sports schools (on the example of sports tourism)
by: Nataliiya Sereda
Published: (2015-06-01)

Mechanism of formation of competitiveness of non-Olympic sports
by: Nataliiya Sereda
Published: (2019-04-01)

Olympic Sports Science—Bibliometric Analysis of All Summer and Winter Olympic Sports Research
by: Grégoire P. Millet, et al.
Published: (2021-10-01)

The Youth Olympic Games /
by: Hanstad, Dag Vidar, 1962-, et al.
Published: (2014)

Olympism and the values of sport: De Coubertin and the Thailand Olympic Academy.
by: Suriyan Somphong
Published: (2019-07-01)

Modern Olympic sport: economic mechanism of self-development
by: Bubka S.N.
Published: (2011-12-01)

Doping in elite sport: the politics of drugs in the olympic movement /
by: Wilson, Wayne, et al.
Published: (2001)

Analyzing the Roles of Country Image, Nation Branding, and Public Diplomacy through the Evolution of the Modern Olympic Movement
by: Dubinsky Yoav
Published: (2019-12-01)

The golden book of the olympic games /
by: 374320 Kamper, Erich, et al.
Published: (1992)

MEMBERSHIP PROCESS OF ISTANBUL IN 2020 OLYMPIC GAMES AND ECONOMIC INVESTMENTS
by: MUSTAFA YILDIZ
Published: (2014-03-01)

Future of the Olympic Games /
by: Lucas, John A. (John Apostal), 1927-
Published: (1992)

The politics of the olympic games /
by: 277530 Espy, Richard
Published: (1981)

Bidding to host a major sports event: The Youth Olympic Games
by: Suriyan Somphong
Published: (2020-03-01)

Olympic architecture : building for the summer games /
by: 423264 Gordon, Barclay F.
Published: (1983)

REFLECTION OF THE OLYMPIC PROGRAMME MANAGEMENT ON THE SPORTS SYSTEM OF SERBIA
by: Branislav Jevtić
Published: (2011-12-01)

Olympic revolution : the olympic biography of Juan Antonio Samaranch /
by: 418525 Miller, David
Published: (1992)

Perception of the Olympic values in the Portuguese coaches of individual and team sports
by: Teresa Cristina Rocha, et al.
Published: (2023-01-01)

Non-Olympic sport as a social institution at the level of statehood
by: Nina Dolbysheva
Published: (2015-04-01)

The Olympic games : meeting new global challenges /
by: Hassan, David, et al.
Published: (2015)

The Olympic Games : Athens, 1896 - Sydney, 2000
Published: (2000)

Development of strategies of the Ministry of Sports and Youth and the Olympic Committee of the Islamic Republic of Iran for the 2024 Olympics
by: Reza Sharbatzadeh, et al.
Published: (2022-11-01)

Sochi Olympics legacy in mass sport and healthy lifestyle development and popularization
by: V. A. Badtieva, et al.
Published: (2020-09-01)

1948 LONDON OLYMPICS GAMES IN TURKISH PRESS
by: Selami Özsoy
Published: (2017-10-01)

Ski Mountaineering: Perspectives on a Novel Sport to Be Introduced at the 2026 Winter Olympic Games
by: Lorenzo Bortolan, et al.
Published: (2021-10-01)

Political influence on sportsmen’s training system in olympic sports
by: T.K. Yessentayev
Published: (2016-02-01)

A positive legacy – against all odds Olympic facilities at the 1994 Olympic Winter Games
by: Dag Vidar Hanstad, et al.
Published: (2020-11-01)

Transgender in modern olympic sports: problems and ways of their solution
by: L.Y.-G. Shakhlina, et al.
Published: (2023-12-01)

Man of sport, man of peace : collected speeches and essays of Philip Noel-Baker olympic statesman 1889-1982 /
Published: (1991)

PERSONAL BRANDING IN TEAM SPORTS MARKETING
by: SZIKSZAI-NÉMETH Ketrin
Published: (2020-07-01)

Challenges of Sports Branding
by: Marija Jankovic, et al.
Published: (2019-02-01)

Human resource management in Olympic sport organisations /
by: 270440 Chelladurai, Packianathan, et al.
Published: (2006)

The Interference of Politics in the Olympic Games, and How the U.S. Media Contribute to It
by: Anthony Moretti
Published: (2013-12-01)

Olympism and himalaism
by: Andrzej Pawłucki
Published: (2021-11-01)

Olympic buildings /
by: 402965 Wimmer, Martin
Published: (1976)

RELATIONSHIPS BETWEEN R.O.C. AND I.O.C. AND THEIR IMPACT ON THE ROMANIAN OLYMPIC SPORT (1920-1964)
by: Alina Felicia SUCIU
Published: (2018-12-01)

Sport tourism management in Poland and Slovakia: Olympic Games as an opportunity and a shared vision, the potential of joint promotion
by: Dominik Borek, et al.
Published: (2023-07-01)