Brand image perceptions across cultures: a study of symbolic and functional associations /

PSZJBL

Bibliographic Details
Main Authors:	Salciuviene, Laura 546092, Ghauri, Pervez N. 248896, Mockaitis, Audra I. 546093, De Mattos, Claudio 546094
Format:
Language:	eng
Subjects:	Branding (Marketing) Business

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