Consumer behavior [electronic resource] : building marketing strategy /

Includes bibliographical references and index.

Bibliografski detalji
Glavni autori:	363291 Hawkins, Del I., Mothersbaugh, David L. 175503
Format:
Jezik:	eng
Izdano:	New York, McGraw-Hill, 2013
Teme:	Consumer behavior Market surveys

Consumer behavior [electronic resource] : building marketing strategy / od 363291 Hawkins, Del I., Mothersbaugh, David L., Best, Roger J.

Izdano 2007