The myths of creativity : the truth about how innovative companies and people generate great ideas /

Includes bibliographical references (p. 195-202) and index

Bibliographic Details
Main Author: Burkus, David, 1983-
Format:
Language:eng
Published: San Francisco : Jossey-Bass, 2014
Subjects:
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author Burkus, David, 1983-
author_facet Burkus, David, 1983-
author_sort Burkus, David, 1983-
collection OCEAN
description Includes bibliographical references (p. 195-202) and index
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institution Universiti Teknologi Malaysia - OCEAN
language eng
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publisher San Francisco : Jossey-Bass,
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spelling KOHA-OAI-TEST:4985532020-12-19T17:18:25ZThe myths of creativity : the truth about how innovative companies and people generate great ideas / Burkus, David, 1983- San Francisco : Jossey-Bass,2014engIncludes bibliographical references (p. 195-202) and indexPSZJBLCreative ability in businessCreative thinkingNew productsTechnological innovationsURN:ISBN:9781118611142 (hbk.)
spellingShingle Creative ability in business
Creative thinking
New products
Technological innovations
Burkus, David, 1983-
The myths of creativity : the truth about how innovative companies and people generate great ideas /
title The myths of creativity : the truth about how innovative companies and people generate great ideas /
title_full The myths of creativity : the truth about how innovative companies and people generate great ideas /
title_fullStr The myths of creativity : the truth about how innovative companies and people generate great ideas /
title_full_unstemmed The myths of creativity : the truth about how innovative companies and people generate great ideas /
title_short The myths of creativity : the truth about how innovative companies and people generate great ideas /
title_sort myths of creativity the truth about how innovative companies and people generate great ideas
topic Creative ability in business
Creative thinking
New products
Technological innovations
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