Marketing management and strategy /
PSZKLL
Main Author: | |
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Format: | |
Language: | eng |
Published: |
New York : Prentice Hall,
1994
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Subjects: |
_version_ | 1826458443802738688 |
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author | 380834 Doyle, Peter |
author_facet | 380834 Doyle, Peter |
author_sort | 380834 Doyle, Peter |
collection | OCEAN |
description | PSZKLL |
first_indexed | 2024-03-05T13:51:53Z |
format | |
id | KOHA-OAI-TEST:507201 |
institution | Universiti Teknologi Malaysia - OCEAN |
language | eng |
last_indexed | 2024-03-05T13:51:53Z |
publishDate | 1994 |
publisher | New York : Prentice Hall, |
record_format | dspace |
spelling | KOHA-OAI-TEST:5072012020-12-19T17:18:47ZMarketing management and strategy / 380834 Doyle, Peter New York : Prentice Hall, 1994engPSZKLLMarketingMarketingURN:ISBN:9780130653505 (pbk.) |
spellingShingle | Marketing Marketing 380834 Doyle, Peter Marketing management and strategy / |
title | Marketing management and strategy / |
title_full | Marketing management and strategy / |
title_fullStr | Marketing management and strategy / |
title_full_unstemmed | Marketing management and strategy / |
title_short | Marketing management and strategy / |
title_sort | marketing management and strategy |
topic | Marketing Marketing |
work_keys_str_mv | AT 380834doylepeter marketingmanagementandstrategy |