Marketing in the cyber era : strategies and emerging trends /

Includes bibliographical references (pages 282-330) and index

Bibliographic Details
Main Author: Ghorbani, Ali, 1984-, editor
Format:
Language:eng
Published: Hershey, PA : Business Science Reference, 2014
Subjects:
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author Ghorbani, Ali, 1984-, editor
author_facet Ghorbani, Ali, 1984-, editor
author_sort Ghorbani, Ali, 1984-, editor
collection OCEAN
description Includes bibliographical references (pages 282-330) and index
first_indexed 2024-03-05T14:20:41Z
format
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institution Universiti Teknologi Malaysia - OCEAN
language eng
last_indexed 2024-03-05T14:20:41Z
publishDate 2014
publisher Hershey, PA : Business Science Reference,
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spelling KOHA-OAI-TEST:5166752020-12-19T17:19:11ZMarketing in the cyber era : strategies and emerging trends / Ghorbani, Ali, 1984-, editor Hershey, PA : Business Science Reference,2014engIncludes bibliographical references (pages 282-330) and indexPSZJBLInternet marketingMarketingURN:ISBN:9781466648647
spellingShingle Internet marketing
Marketing
Ghorbani, Ali, 1984-, editor
Marketing in the cyber era : strategies and emerging trends /
title Marketing in the cyber era : strategies and emerging trends /
title_full Marketing in the cyber era : strategies and emerging trends /
title_fullStr Marketing in the cyber era : strategies and emerging trends /
title_full_unstemmed Marketing in the cyber era : strategies and emerging trends /
title_short Marketing in the cyber era : strategies and emerging trends /
title_sort marketing in the cyber era strategies and emerging trends
topic Internet marketing
Marketing
work_keys_str_mv AT ghorbaniali1984editor marketinginthecybererastrategiesandemergingtrends