The celebrity exposure in different media and their effects on destination awareness and purchase decision [electronic resource] /
Thesis (Sarjana Sains (Perancangan Pelancongan)) - Universiti Teknologi Malaysia, 2015
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Language: | eng |
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2015
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_version_ | 1826461481062891520 |
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author | Azizah Ismail, 1986- author Zainab Khalifah Fakulti Alam Bina |
author_facet | Azizah Ismail, 1986- author Zainab Khalifah Fakulti Alam Bina |
author_sort | Azizah Ismail, 1986- author |
collection | OCEAN |
description | Thesis (Sarjana Sains (Perancangan Pelancongan)) - Universiti Teknologi Malaysia, 2015 |
first_indexed | 2024-03-05T14:36:39Z |
format | |
id | KOHA-OAI-TEST:521967 |
institution | Universiti Teknologi Malaysia - OCEAN |
language | eng |
last_indexed | 2024-03-05T14:36:39Z |
publishDate | 2015 |
record_format | dspace |
spelling | KOHA-OAI-TEST:5219672020-12-19T17:19:37ZThe celebrity exposure in different media and their effects on destination awareness and purchase decision [electronic resource] / Azizah Ismail, 1986- author Zainab Khalifah Fakulti Alam Bina 2015engThesis (Sarjana Sains (Perancangan Pelancongan)) - Universiti Teknologi Malaysia, 2015Includes bibliographical referencesPSZJBLTourism |
spellingShingle | Tourism Azizah Ismail, 1986- author Zainab Khalifah Fakulti Alam Bina The celebrity exposure in different media and their effects on destination awareness and purchase decision [electronic resource] / |
title | The celebrity exposure in different media and their effects on destination awareness and purchase decision [electronic resource] / |
title_full | The celebrity exposure in different media and their effects on destination awareness and purchase decision [electronic resource] / |
title_fullStr | The celebrity exposure in different media and their effects on destination awareness and purchase decision [electronic resource] / |
title_full_unstemmed | The celebrity exposure in different media and their effects on destination awareness and purchase decision [electronic resource] / |
title_short | The celebrity exposure in different media and their effects on destination awareness and purchase decision [electronic resource] / |
title_sort | celebrity exposure in different media and their effects on destination awareness and purchase decision electronic resource |
topic | Tourism |
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