Strategic marketing planning and SMES' performance [electronic resource] /

Thesis (Ph.D (Pengurusan)) - Universiti Teknologi Malaysia, 2013

Bibliographic Details
Main Authors: Hossein, Hakimpoor, 1974-, author 557531, Noor Hazarina Hashim supervisor 395935, Khairil Anuar Arshad, 1963- supervisor 544668, Fakulti Pengurusan 538641
Format:
Language:eng
Published: 2013
Subjects:
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author Hossein, Hakimpoor, 1974-, author 557531
Noor Hazarina Hashim supervisor 395935
Khairil Anuar Arshad, 1963- supervisor 544668
Fakulti Pengurusan 538641
author_facet Hossein, Hakimpoor, 1974-, author 557531
Noor Hazarina Hashim supervisor 395935
Khairil Anuar Arshad, 1963- supervisor 544668
Fakulti Pengurusan 538641
author_sort Hossein, Hakimpoor, 1974-, author 557531
collection OCEAN
description Thesis (Ph.D (Pengurusan)) - Universiti Teknologi Malaysia, 2013
first_indexed 2024-03-05T14:38:06Z
format
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institution Universiti Teknologi Malaysia - OCEAN
language eng
last_indexed 2024-03-05T14:38:06Z
publishDate 2013
record_format dspace
spelling KOHA-OAI-TEST:5224562021-08-02T15:18:09ZStrategic marketing planning and SMES' performance [electronic resource] / Hossein, Hakimpoor, 1974-, author 557531 Noor Hazarina Hashim supervisor 395935 Khairil Anuar Arshad, 1963- supervisor 544668 Fakulti Pengurusan 538641 2013engThesis (Ph.D (Pengurusan)) - Universiti Teknologi Malaysia, 2013Includes bibliographical referencesPSZJBLSmall business marketingSmall businessaMarketing
spellingShingle Small business marketing
Small business
aMarketing
Hossein, Hakimpoor, 1974-, author 557531
Noor Hazarina Hashim supervisor 395935
Khairil Anuar Arshad, 1963- supervisor 544668
Fakulti Pengurusan 538641
Strategic marketing planning and SMES' performance [electronic resource] /
title Strategic marketing planning and SMES' performance [electronic resource] /
title_full Strategic marketing planning and SMES' performance [electronic resource] /
title_fullStr Strategic marketing planning and SMES' performance [electronic resource] /
title_full_unstemmed Strategic marketing planning and SMES' performance [electronic resource] /
title_short Strategic marketing planning and SMES' performance [electronic resource] /
title_sort strategic marketing planning and smes performance electronic resource
topic Small business marketing
Small business
aMarketing
work_keys_str_mv AT hosseinhakimpoor1974author557531 strategicmarketingplanningandsmesperformanceelectronicresource
AT noorhazarinahashimsupervisor395935 strategicmarketingplanningandsmesperformanceelectronicresource
AT khairilanuararshad1963supervisor544668 strategicmarketingplanningandsmesperformanceelectronicresource
AT fakultipengurusan538641 strategicmarketingplanningandsmesperformanceelectronicresource